Veeple

Author:  Scott Broomfield

Please enjoy our short, 30 second success video for Dave Lakhani at The Bold Approach. Dave is reaching an amazing 63% engagement rate with people who have viewed his video about his new book; “How to Sell When Nobody’s Buying.”

For those of you who are authors and/or micro-bloggers, you will really enjoy how Dave uses Veeple to make his videos interactive and really engages with his readers and viewers. Dave has told me that nearly every person who clicks on the video buys his book – 100% pull-through – Wow.

All the best, Scott – Veeple Co-founder

Author: Scott Broomfield

Here is another interactive video success story from one of our great customers – Sniper’s Hide. Sniper’s Hide is a business that specializes in helping law enforcement and the military train in special weapons and tactics. Frank Galli, Sniper’s Hide owner, was looking for a way to use interactive video to improve his business. Frank was hopeful that this new type of video would do as well as his YouTube videos. Well, the new videos have far surpassed his expectations by about, his words, a factor of three times. He is seeing about a 31% engagement rate and recently sold a $3,000 scope to a customer who had simply watched the video and clicked on the purchase button. Now Frank writes the interactivity into his video scripts.

Click on any of the interactive buttons below on the video screen to download Frank’s success story, contact him or visit his website, or contact us at Veeple. Yet another way in which we are using Veeple interactive technology to engage our viewers.

Have a fantastic day.

Best, Scott – Veeple Co-founder

Author: Scott Broomfield

Below is an interactive video describing the essence of Veeple and the intelligent, interactive video capability we provide for our customers. Our customers are seeing engagement rates in the mid 20 twenties and some are seeing engagements as high as 30+%. Yes, 30+% CTRs! This means that one out of every three people that see Veeple interactive video click on one of the links in the video. This is a powerful motivator for any social media marketer ready to move to the next level of customer engagement. Please pay particular note of the intelligent analytics, which is necessary to understand where and when viewers engage. Through the use of our intelligence engine, one can optimize the video for the highest level of customer interaction. And what’s more is the fact that our interactive videos can travel all over the web, creating a virtual, interactive “Traveling Website” for your content. Try it for yourself by embedding this video on your own website or blog and see the true power of intelligent, interactive video!

Stay tuned in a day or two for another amazing success story from one of our customers.

All the best, Scott

Author: Scott Broomfield

We have blogged about cool ways to make your videos interactive and about why video intelligence is important. Here is an example of how one of our customers, Erik Boles of BeerTap TV, uses interactive video to improve his business.  You can click on the video below to download their success story. You can also click on BeerTap TV if you want to contact Erik directly.  In summary, though, Erik is seeing about a 21% engagement rate when he has included interactivity as part of his video clips and is now writing interactivity into many of his videos. Enjoy

For the next month we will be posting 2 blogs per week – one with a new success story and another to describe various uses of intelligent, interactive online video.

All the best, Scott – Veeple Co-founder

Author: Scott Broomfield

This week’s blog is an interview I did with Lorraine Grula the CEO of Video Marketing Express. The video screencast is about 30 minutes so we divided it into 11 short chapters – Use the “Clickable Objects” tab on the player to navigate.  The interview includes topics such as: What is Interactive Video, What is Intelligent Video, Cool Customer Examples, Screen Shots of Various Intelligent Graphs, Tips & Tricks for Best Interactive Practices, and a section on The FUTURE (you will like the graphic we used to pictorially show how much video will be consumed by 2013 – a graphic you have to see to believe – 26min, 37sec).

Video Marketing Express is one of our growing number of partners that are helping people learn how to effective use intelligent, interactive video to enhance a business’ brand and build up one’s personal brand within the ‘new and massive’ social media context.  Video and Social Media – Hand in glove!

We wish everyone a Happy Labor Day Weekend and please drive safely if you are planning to travel over the long weekend.

All Success with Your Videos, Scott